The VIP lecture hall of the webmaster platform ended successfully. This VIP lecture hall was a great endgame at the end of 2016. The dean personally gave a lecture on Baidu 2016 search algorithm inventory. The algorithm has always been a topic that webmasters care about. I know, I hope that the webmaster's children's boots will be changed, and if not, they will be encouraged, and the college academy will check the major algorithms one by one.
Let's first review the overall algorithm. In 2016, 6 algorithms were announced.
Blue sky algorithm:
To restore a clear blue sky for time-sensitive news sources, the blue sky algorithm came into being; the blue sky algorithm mainly cracked down on the sale of soft articles and directories by news source sites. This algorithm has the strongest penalties in the world. It will not punish the problem sites from the crawler to the display side, but also to sell soft articles and directories.
Ice Bucket Algorithm 4.5
In order to increase the number of intra-site clicks, some bad sites induce users to click through eye-catching patterns such as pornographic pictures, explicit text, and gambling. In order to improve the user experience and guide the industry ecology to develop in a positive and healthy direction, Baidu Search upgraded the ice bucket algorithm again. Crack down on pages that post bad inducement ads and reduce their ratings in Baidu's search system.
Ice Bucket Algorithm 4.5 focuses on cracking down on pornographic navigation, pornographic animation, explicit text, illegal gaming, etc.
Ice Bucket Algorithm 4.0
Opening the website to view the content, only the full-screen advertisements are seen, and there is no content at all. The user experience is poor. In order to improve the search user experience and build a healthy and stable mobile search ecosystem, Baidu Search targeted too many ads on mobile search results pages and affected users. Experienced pages, make policy adjustments, Ice Bucket Algorithm 4.0 hits such sites in particular.
Some sites are designed to steal user information and embed malicious code in web pages to steal QQ and mobile phone numbers of netizens. This has led many netizens to mistakenly believe that this is what Baidu did. To this end, Baidu Web Search and Baidu Security jointly developed the Skynet algorithm to combat this malicious behavior.
Ice Bucket Algorithm 3.0
Adhering to the principle of supremacy of users, Baidu Mobile Search constantly updates the system and upgrades its algorithms, all to make users have a smoother search experience. Baidu Mobile Search upgrades ice bucket algorithm version 3.0, 3.0, severely cracks down on Baidu Mobile Search, interrupting the user ’s complete search path
When users search in Baidu, they will find that APPs are downloaded falsely or bundled downloads of APPs. In this way, the site will cheat users and induce users to download non-target apps. This behavior has severely damaged the experience of the majority of search users, and Baidu Search will severely crack down on this behavior.
Original link: http://ps3-ita.com/article/platform/92.html
Author: Source: Baidu webmaster platform